Here at Evatech we love data! Not selling or sharing personal data with ad agencies, but generalized market data that can help us better understand and serve our customer base. Just in case anyone else finds this as interesting as we do, here is a look at what gaming hardware PC gamers are buying broken down by city.
Best Sellers by Custom PC Component
Sydney
- GPU : GTX 970
- CPU : i5 4460
- Motherboard : Z97 Chipset
- RAM : 8GB Dual Channel Red
- Chassis : NZXT Phantom 410 White
- Primary Hard Drive : 256GB SSD
- Power Supply : 600w 80+ Bronze
- Operating System : Windows 8.1 Home
- CPU Cooler : Corsair Hyrdo H55
- Optical Drive : Internal DVD Writer
Average Custom PC Price : $1795
Melbourne
- GPU : GTX 960 OC
- CPU : i5 4590
- Motherboard : H97 Chipset
- RAM : 8GB Dual Channel Core Black
- Chassis : Corsair Carbide Spec-03
- Primary Hard Drive : 128GB SSD
- Power Supply : 600w 80+ Bronze
- Operating System : Windows 7 Home
- CPU Cooler : CoolerMaster Hyper 212X
- Optical Drive : Internal DVD Writer
Average Custom PC Price : $1866
Brisbane
- GPU : GTX 980
- CPU : i7 4790
- Motherboard : Z97 Chipset
- RAM : 16GB Dual Channel Red
- Chassis : NZXT H440 Black & Red
- Primary Hard Drive : 128GB SSD
- Power Supply : 700w 80+ Gold
- Operating System : Windows 8.1
- CPU Cooler : CoolerMaster Hyper 212X
- Optical Drive : None
Average Custom PC Price : $2197
Adelaide
- GPU : GTX 960
- CPU : i5 4460
- Motherboard : B85 Chipset
- RAM : 8GB Dual Channel Blue LED
- Chassis : CoolerMaster K282
- Primary Hard Drive : 1TB 7200RPM
- Power Supply : 600w 80+ Bronze
- Operating System : Windows 8.1
- CPU Cooler : Intel Stock Cooler
- Optical Drive : Internal DVD Writer
Average Custom PC Price : $1466
Canberra
- GPU : GTX 980
- CPU : i7 4790
- Motherboard : B85 Chipset
- RAM : 16GB Dual Channel Core Black
- Chassis : Corsair Carbide 300R
- Primary Hard Drive : 256GB SSD
- Power Supply : 600w 80+ Bronze
- Operating System : Windows 8.1
- CPU Cooler : DeepCool Maelstrom 120K
- Optical Drive : Internal DVD Writer
Average Custom PC Price : $2231
Hobart
- GPU : GTX 960
- CPU : i7 4790
- Motherboard : H97 Chipset
- RAM : 8GB Dual Channel Blue LED
- Chassis : NZXT Source 340
- Primary Hard Drive : 128GB SSD
- Power Supply : 700w 80+ Bronze
- Operating System : Windows 8.1
- CPU Cooler : CoolerMaster Hyper 212X
- Optical Drive : None
Average Custom PC Price : $1776
Most popular Game
While less than half of our customers actually tailored their custom PC to suit the hardware requirements of a specific game using our game database, those who did chose the following; (link)
- Grand Theft Auto V
- Witcher 3
- Elite Dangerous
- Far Cry 4
- Call of Duty Advanced Warfare
Summary
TLDR;? It seems like the biggest spenders on average are the Canberra while the lowest average budget goes to Adelaide. Every single city on list prefers a different chassis, and only Melbourne stuck with Windows 7 for as the favorite while all the other major cities went with Windows 8.1. Canberra & Sydney gamers prefer liquid CPU coolers and only in Adelaide did gamers stick with the tried and true Intel stock CPU cooler for the majority of custom PC builds.
PS : Least Favorites
Favorites are all well and good but what were the least favorites? Well instead of breaking them down by city here’s a quick look at the least selected hardware components from all our customers Australia Wide. Bare in mind these only include the options we list in our custom gaming PCs, not every single possible component we sell separately.
- GPU : GTX 750 TI
- CPU : i3 4170
- Motherboard : H97 Chipset
- RAM : 32GB Dual Channel Blue
- Chassis : Bitfenix Pandora Silver Windowed with Icon Display
- Primary Hard Drive : 3TB Enterprise 7200RPM
- Power Supply : 850W 80 Plus Silver Modular
- Operating System : Windows 8.1 Pro
- CPU Cooler : Corsair Hydro H75
- Optical Drive : BluRay External USB Writer
Yes, that’s right, we sold more Titan’s than GTX 750 TI’s! Aside from that, all the others were far less surprising. Keep in mind just because they are the least favorite in terms of sales doesn’t make them bad, or not the right choice for your next custom PC.
Note : Data above taken from completed custom gaming PC sales during Q1 & Q2 2015